The objects in Lure, made from cakes, sweets, diet product packaging, fishing hooks, and lures, resemble fetishes or talisman, votive objects worn on the body to protect from illness or bad luck. They seem to offer protection against the effect of eating sugary treats, but the fishing equipment also suggest a trap and equivalence between duped prey and the consumer. Each image is composed and lit in the same way, because I wanted to create an art production line that mimics capitalist production processes.